Adding Keywords to Track
Learn how to add and manage the keywords you want to track for traditional search engine rankings.
Last updated: January 9, 2025
Adding Your First Keywords
Navigate to Keywords
From your Dashboard:
- Select a brand
- Click "SEO Rankings" in the sidebar
- Click "Add Keywords"
Enter Keywords
Add keywords in the input field:
- One keyword per line, or
- Comma-separated list
Example:
best crm software
crm for small business
customer relationship management tools
hubspot alternatives
Configure Settings
For each batch of keywords, set:
Location:
- Select target country/region
- Rankings vary by location
Device:
- Desktop (default)
- Mobile (if tracking mobile rankings)
Language:
- Primary language for search
Save and Start Tracking
Click "Add Keywords" to save. Rankings will appear within 24-48 hours.
Choosing the Right Keywords
Keyword Types
Brand keywords:
- Your company name
- Product names
- Branded terms
Category keywords:
- "best [your category]"
- "[your category] software"
- Generic industry terms
Long-tail keywords:
- Specific queries
- Lower volume, higher intent
- Less competition
Competitor keywords:
- "[competitor] alternatives"
- "[competitor] vs [you]"
Keyword Selection Strategy
Start with:
- Your brand - Monitor branded terms
- Core category - Main product keywords
- High-intent - Commercial queries
- Competitor - Alternative searches
Align with AI Visibility
Consider tracking SEO keywords that match your AI visibility prompts:
- Same topics, different format
- Compare performance across channels
- Unified strategy view
Managing Keywords
Viewing Your Keywords
The keyword list shows:
- Keyword text
- Current position
- Position change (trend)
- Search volume
- Ranking URL
Editing Keywords
Click any keyword to:
- View detailed history
- Change settings
- Add notes
- Remove from tracking
Bulk Actions
For managing many keywords:
- Select multiple keywords
- Apply bulk actions (delete, change settings)
- Export keyword data
Removing Keywords
To stop tracking a keyword:
- Find it in the list
- Click the delete icon
- Confirm removal
Historical data is preserved for reference.
Keyword Organization
Grouping
Organize keywords mentally or with tags:
- By product/service
- By intent type
- By priority
Priority Keywords
Identify your most important keywords:
- Highest search volume
- Strongest commercial intent
- Best conversion potential
Monitor these closely.
Plan Limits
Checking Your Limits
View your keyword limits:
- Go to Settings
- Check subscription details
- See current usage vs limit
Approaching Limits
If you need more keywords:
- Remove low-value keywords
- Upgrade your plan
- Consolidate similar variations
Best Practices
Quality Over Quantity
Track keywords that matter:
- Relevant to your business
- Realistic to rank for
- Valuable traffic potential
Regular Review
Periodically audit your keywords:
- Remove irrelevant terms
- Add new opportunity keywords
- Update based on strategy shifts
Match Search Intent
Ensure keywords match what users want:
- Informational → Educational content
- Commercial → Comparison content
- Transactional → Product pages
Integration with Prompts
SEO + AI Alignment
For comprehensive tracking:
- SEO keyword: "best crm software"
- AI prompt: "What is the best CRM software?"
Same topic, both channels covered.
Unified Reporting
View both metrics together to understand:
- Total search presence
- Channel-specific strengths
- Strategic opportunities