Quick Start Checklist

Get up and running quickly with this step-by-step checklist for setting up your AI visibility tracking.

Last updated: January 9, 2025

Quick Start Checklist

Follow this checklist to get your AI visibility tracking up and running quickly.

Before You Start

Gather the following information:

  • Your main website URL
  • Your brand name (and any aliases/abbreviations)
  • 3-5 topics relevant to your business
  • 10-20 questions customers might ask AI platforms
  • Names of 2-3 key competitors

Setup Steps

Step 1: Create Your Brand (5 minutes)

  • Log in to your Dashboard
  • Click "Add Brand"
  • Enter your website URL
  • Confirm or edit the detected brand name
  • Add brand aliases (abbreviations, product names, etc.)
  • Click "Create Brand"

Step 2: Add Your Website (2 minutes)

  • Your primary website is added automatically with your brand
  • Optionally add additional websites/domains
  • Set location targeting (US, UK, etc.)

Step 3: Create Topics (5 minutes)

  • Navigate to your brand's Topics section
  • Create 3-5 topics covering your main business areas
  • Use clear, descriptive names

Example topics:

  • "Best [Your Category] Software"
  • "[Your Industry] Solutions"
  • "[Competitor] Alternatives"

Step 4: Add Prompts (10 minutes)

For each topic, add 5-10 prompts:

  • Add "Best [category]" questions
  • Add comparison questions ("[Brand] vs [Competitor]")
  • Add alternative questions ("Best alternatives to [Competitor]")
  • Add feature-specific questions
  • Set intent types (Commercial, Informational, etc.)
  • Ensure prompts are set to Active

Step 5: Wait for Data (24-48 hours)

  • Initial data collection happens automatically
  • First results appear within 24-48 hours
  • Check back for your first visibility report

First Week Actions

Once data starts flowing:

Day 2-3: Review Initial Data

  • Check your Dashboard for initial metrics
  • Review appearance rate across prompts
  • Note which prompts show your brand

Day 4-5: Analyze Competitors

  • Open Citation Details modal
  • See where competitors are being mentioned
  • Identify gaps in your visibility

Day 6-7: Generate Recommendations

  • Open a competitor card in Citation Details
  • Click "Get On-Page Optimisation Plan"
  • Review content recommendations
  • Check Link Building Plan for opportunities

Ongoing Best Practices

Weekly Tasks

  • Review visibility score changes
  • Check for new competitor mentions
  • Act on 1-2 recommendations

Monthly Tasks

  • Add new prompts for emerging topics
  • Deactivate low-value prompts
  • Generate fresh recommendations
  • Review trend data for patterns

Common Setup Mistakes to Avoid

  1. Too few prompts: Start with at least 10 prompts for meaningful data
  2. Too generic prompts: Be specific ("best CRM for small business" not just "CRM")
  3. Forgetting aliases: Add all brand name variations
  4. Inactive prompts: Ensure prompts are toggled to Active
  5. Impatience: Wait 24-48 hours for initial data

Need Help?

Next Steps

Frequently Asked Questions

Initial setup takes about 15-30 minutes. You will create a brand, add a website, set up topics and prompts, then wait 24-48 hours for initial data collection.
You need your website URL, a list of topics relevant to your business, and questions (prompts) that potential customers might ask AI platforms about your industry.

Was this article helpful?

Need more help? Contact support